Vintage Hereford BBQ sign (since removed) in Corsicana, Texas. 

Vintage Hereford BBQ sign (since removed) in Corsicana, Texas. 


My love for Texas BBQ began when I first visited Austin in 2005. While my family is from South Texas, I grew up in California. During that initial trip, I embarked on a BBQ journey through Austin, Taylor and Lockhart. Almost immediately, I became enamored with the subject matter. I still remember my first bite of great brisket at Louie Mueller. From that point, I was hooked and moved to Austin in the summer of 2008.

My interests include food (particularly BBQ), portraiture and landscapes. I also currently serve on the Foodways Texas Advisory Board as President.

My images have been featured in: 

  • Texas Monthly  
  • Food & Wine 
  • Bon Appétit
  • Southern Living
  • Epicurious
  • Conde Nast 
  • Washington Post
  • Forbes
  • Wall Street Journal
  • Travel Channel
  • Houston Chronicle
  • Zagat 
  • Eater  
  • Paula Dean Magazine
  • American Grilled (TV series)
  • Edible San Antonio 
  • San Antonio Current
  • Savor SA 
  • Huffington Post
  • Yahoo
  • Austin Business Journal
  • My Table Magazine
  • Tribeza 
  • Austin MD Magazine
  • SMTX/Bobcats Magazine
  • Austin Woman Magazine

I am always seeking creative minds to collaborate with. Some of the restaurants and companies I have worked with include:

  • Olamaie
  • Yeti Coolers
  • 44 Farms
  • Franklin Barbecue
  • Louis Mueller Barbecue
  • Bullfight
  • The Granary Brew &Cue 
  • Counter 3-Five-VII
  • Launderette
  • Snow's BBQ
  • Black's BBQ
  • Schmidt Family Barbecue
  • Texas Irons
  • Freedmen's Bar
  • Kreuz Market
  • Hays County BBQ
  • Hutchins BBQ
  • Vox Table
  • Apis
  • Garrison Bros. Distillery 

Thank you for taking time to view my images. 

Robert Jacob Lerma

Name *

Monroe Schubert of Prause Meat Market and I.